The Schedule
What’s on? From strategy sessions to brand workshops, your convention days will be packed with activities and highlights. Check your personalized schedule by clicking on the button on the left or at the top of the page. Please make sure to arrive on time for each session, to ensure a smooth event.
| 16:30-19:30 | Registration Our colleagues at the check-in desk are here to welcome you. Please register and get your wristband from them. |
| 18:30-20:30 | Dinner Join us for a dinner together with all the participants at the Catering area. |
| 07:00-08:00 | Breakfast at Hotel Enjoy a delicious breakfast at the hotel before making your way to the convention. |
| 08:30-09:00 | Opening session Experience the start of the convention with our kick-off session, setting the stage for the rest of the event. |
| 09:15 – 10:00 | Workshops Engage in insightful workshops designed to deepen your understanding and enhance your skills. |
| 10:15 – 11:00 | XLC session In this session the XLC team will share a brand strategy update as well as the key product highlights of 2024. |
| 11:45 – 13:00 | Lunch Recharge your energy with a delicious lunch at the Catering area, providing an opportunity for networking in a relaxed setting. |
| 13:00 – 17:15 | SRAM A exclusive session packed with information on various product highlights and a guided tour of the SRAM headquarters. |
| 17:30-18:15 | Strategy session During this session you will hear from Commercial, Operations and Brand on the latest developments. |
| 18:30 – 21:30 | Dinner Unwind at the end of the day over a delightful dinner, where vibrant conversations and shared experiences foster a sense of community. |
| 07:00-08:00 | Breakfast at Hotel Enjoy a delicious breakfast at the hotel before making your way to the convention. |
| 08:30 – 11:30 | Workshops Engage in insightful workshops designed to deepen your understanding and enhance your skills. |
| 11:30 – 12:30 | Lunch Recharge your energy with a delicious lunch at the Catering area, providing an opportunity for networking in a relaxed setting. |
| 12:45 – 13:30 | Workshops Engage in insightful workshops designed to deepen your understanding and enhance your skills. |
| 13:45 – 14:15 | Distribution assessment session In this session our sales team will showcase how the distribution assessment improves our analytical capabilities & the “tool box” provided to our local teams. |
| 14:45 – 16:15 | Workshops Engage in insightful workshops designed to deepen your understanding and enhance your skills. |
| 16:30 – 17:00 | Closing session Conclude your experience with our closing session, where we capture the essence of the event, reflecting on the insights gained and the connections forged along the way. |
| 18:00 – 21:00 | Optional dinner Join us for an optional dinner, perfect for those interested in closing off the event with one last memorable gathering. |
| 07:00-08:00 | Breakfast at Hotel Experience the final breakfast at the hotel, a relaxed and delightful way to wrap up your stay before heading out for the bikeride. |
| 09:00-11:00 | Bike Ride Enjoy an bike ride, where you can experience the latest bike models firsthand, adding a thrilling twist to your experience of the Brand & Convention. |
| 11:30-13:30 | Optional Lunch Indulge in an optional lunch for those seeking to satisfy their hunger after the exiting bike ride. |