WINORA GROUP
Bikes for Life.
“Future needs origins” – our guiding principle describes what defines the WINORA GROUP.
Entrenched in the bicycle city of Schweinfurt, we have dealt with versatile mobility challenges every day since 1920. Always with one goal: offering the right bike for every lifestyle as one of the most fascinating bicycle groups in Europe – in short: Bikes for life. We are building on our many years of knowledge and are focusing on the future with our cornerstones development, construction and design “Made in Germany”.
BRANDS
Everything from one source.
From kids’ bikes to high-end mountain bikes, from accessories to the complete parts logistics.
We continuously invest in our dealers’ wishes for different brands with a wide product range. The bikes and ebikes of WINORA, HAIBIKE and bike parts of XLC all have one priority: development, construction and design “Made in Germany”. This is how we provide our dealers with bicycles and parts of highest quality. The portfolio of WINORA GROUP is perfectly complemented by E. WIENER BIKE PARTS, one of Europe’s fastest parts logistics with a wide product range and thus ensures an excellent full-service for our dealers.
WINORA has produced bikes for the whole family for over 95 years now. When it comes to engineering and design, much has changed over the last century. However, highest quality, function and safety standards remained. As a full range brand we want to develop and improve the perfect companion for short trips and long journeys. Our principle is: Experience adventures.
HAIBIKE manufactures and designs performance bikes and ebikes for different target groups in the sports sector – from starter models to professional competition machines. One thing is clear: Whether Trekking, Racing or Mountainbike – We are ePerformance. Being a pioneer in the ebike sport, HAIBIKE achieves international success and is considered as innovation provider of a completely new form of sport.
XLC is an exclusive component brand which offers the right parts for any bike and any area of application. The wide product range of bike components, accessory and clothing convinces with modern design, highest quality and excellent price-performance ratio. The perfect, integrated shop-in-shop system makes XLC an absolute top seller.
DEALER
From person to person.
We are partner of the specialist trade and will follow this fundamental conviction.
We believe in long-term partnerships and invest in successful products as well as effective sales support for our specialist dealers. The WINORA GROUP offers one of Europe’s fastest parts logistics with highly modern B2B shops for easy use with a quick real-time display of availabilities. However, even the most advanced technology cannot replace one thing: the personal contact. This is why we are not hiding behind a call center – our employees will personally take care of your interests. This is what we represent with our fullest conviction!
SERVICE
From A to Z.
Here you can find answers to your questions regarding bicycles and ebikes of WINORA and HAIBIKE.
In the age of digitalization, we want to offer the best service possible – here you can download all bike manuals and the technical data sheets as PDFs for free.
Should you need images, logos etc., please don’t hesitate to send an e-mail to marketing@winora-group.de.
For current press releases and texts please approach our press contact.
CAREER
Together. Further.
The signs at WINORA GROUP are set for growth – be a part of it!
As one of the region’s biggest employers with a total of 350 employees in the Schweinfurt location, we contribute to a sustainable added-value and invest in the expansion of our headquarters every year. The WINORA GROUP offers flat hierarchies and a familiar working atmosphere and thus a perfect way into the bike industry. Become a part of the whole; shape the future of the bike industry together with us.
Please send your application documents to career@winora-group.de.
CONTACT
Your requests matter to us.
Please don’t hesitate to contact us at any time – we will answer your questions.
WINORA GROUP
Winora-Staiger GmbH | Max-Planck-Str. 6 | 97526 Sennfeld
+49 (0)9721 6501-0+49 (0)9721 6501-45info@winora-group.de
PRESS CONTACT
Marlene Körber | +49 (0) 9721 6501-8773 | presse@winora-group.de
